PlainJoe Studios

Marketing is no longer about the stuff that you make, but about the stories you tell.

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I had always felt life first as a story... if there is a story, there is a story teller.

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Seoul Grand Park

Concept Development, Master Planning, Storyboarding

Concept Development, Master Planning, Storyboarding

As part of an international design team led by ima, PlainJoe assisted in the redesign of the 552 acre Seoul Grand Park, currently home of Seoul Land theme park and the Seoul Zoo. The design concept centered on the LOST WORLD theme park, the LOST CONTINENT water park, and a TREE OF LIFE treehouse resort hotel, tied together by the CIRCLE OF LIGHT retail, dining, and entertainment district.

Portions of project completed by a PlainJoe Principal while at a previous firm.

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